CD-ROM contains High Resolution Video
The CD-ROM Seminar contains all the same content, in a higher resoution video format, as the Web Seminar packaged in a convenient CD-ROM format so you can access the Marketing without Money insights anywhere, anytime. |
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FREE YOUR MIND
While most business people are constrained by patterns of thinking to conformity with industry norms and practices, highly successful entrepreneurs deliberately challenge such convention, doggedly discovering and pioneering new concepts that previously either had not been considered or were regarded as unpromising.
The Marketing without Money Personal Seminar lifts the veil on what may appear to be masterstrokes of entrepreneurial creative brilliance and even extraordinarily good luck, to reveal and illuminate a replicable trail of opportunity recognition, creative conceptual thinking and thorough implementation which others can follow.
LEARN FROM THE BEST
Apply to your company the innovative thinking that helped Peter Farrell create the multi-billion dollar ResMed, Paul Cave make BridgeClimb a world tourism icon, Graham Turner build Flight Centre globally, Therese Rein create Ingeus - Australia's largest integrated human resource company, Les Schirato make Vittoria Coffee Australia's dominant fresh coffee brand, and Dick Smith make a habit of successful business start-ups. |
A NEW APPROACH TO SEMINARS
Most in-company seminars are lucky to have one outside expert guest speaker. In the Marketing without Money Interactive Creative Seminar, you have 8 world-class business innovators as your private guest speakers. You can ask them the questions you want answered. You can immediately apply their thinking to your company's immediate business priorities.
Once upon a time, going to large conferences and seminars was a novelty. In today's business environment it is more like a luxury. It's expensive and the value you get depends on lots of variables you can't control; like content, speakers, time, place, question-time, how many people you can afford to send, and the relevance to your company's culture and priorities. In addition, there is compelling evidence that 90% of what is learned at large conferences and seminars is generally forgotten within 90 days.
Now the authors of the best selling business book Marketing without Money, John C Lyons and Edward de Bono, have created an Australian 'first'. The Marketing without Money Personal Seminar is your in-house seminar tool designed so that people in your company can truly learn from some of the best innovators in Australia and at the same time apply the knowledge to the company's own priorities. The Marketing without Money Personal Seminar is ideal for group or individual work. It comprises the Book and the Creative Seminar in full. People can study in their spare time, equipping them to bring knowledge and ideas to a Group Seminar.
The cast of 8 world class guest speakers are real. And they give you deep insights into real-life Australian business success.
Real INNOVATION
Real SUCCESS
Real AUSTRALIANS
Real COACHING
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PERSONAL SEMINAR PRICING |
1 Pack |
$475 |
5 Pack |
$380 each |
10 Pack |
$333 each |
20 Pack |
$285 each |
50 Pack |
$238 each |
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HOW IT WORKS
You Personal Seminar is an easy four-step action-learning process:
1. READ THE BOOK
Be inspired by the condensed business stories of 20 top Australian innovators, and extract ideas and wisdom relevant to your own company’s priorities. Learn from Edward de Bono and John C Lyons how to design new business concepts that will raise your company above the rat race of competition. Learn how to use the Fundamental Value Drivers to create outstanding value.
2. WATCH THE FEATURE PRESENTATION VIDEO
Experience a 45 minute video seminar presentation distilled from over 12 hours of interviews with top Australian innovators together with Edward de Bono and John C Lyons.
3. ASK THE QUESTIONS
YOU WANT ANSWERED
Ask these experts the important questions you want answered, drawing from a pre-recorded 6-hour video bank containing over 160 questions and answers.
4. RUN YOUR OWN
CREATIVE WORKSHOP
Submit your own answers to 21 vital questions in a live workshop designed to help you create outstanding value in your company, and make it famous. Share the ideas you generate with your group. Work as a team turning good ideas into money-making innovations.
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