Entrepreneurs The vision and strength to see opportunities, find new alternatives, harness talent and hold on for the ride. :: Winning Insights
Creativity Creativity is an essential part of thinking. It is a skill that can be learned and developed using tools, techniques and training. :: Creative Insights
Marketing We define Marketing as 'creating outstanding value and being famous for it'. In our view, Business and Marketing are one and the same. :: Marketing Insights
Appearances
John Lyons and Edward De Bono appeared at the Marketing without Money launch breakfasts held in capital cities around Australia. These private events brought together the cream of Australian business and featured signings by John and Edward as well as talks from some of entrepreneurs featured in Marketing without Money.
Marketing without Money LaunchBreakfasts
Brisbane : Wednesday 30 July 2003
Adelaide: Thursday 07 August 2003
Melbourne : Monday 11 August 2003
Sydney : Thursday 14 August 2003