We believe there is no single, simple formula for success. Winners are constantly rewriting the rules and redefining what it means to play the game. Successful people pursue a cause that other people can truly believe in. They are always seeking the unexpected move. They develop systems that can be easily replicated and improved. They build and nurture their fame for delivering outstanding value. These traits, these threads that bind success together are now shared.

LyonsandDeBono.com explores the hearts and minds of winners discovering a passion for the extraordinary, a celebration of creativity and the unrelenting quest for a life less ordinary.

We hope that you enjoy your time with us.

John Lyons and Edward De Bono

Marketing without Money Photos
Fresh photos of John and Edward at the launch of Marketing without Money have been added to the media section of our site.
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Marketing Without Money makes best seller list in Australia and New Zealand
Marketing Without Money has become of one of Australia and New Zealand's best selling business titles. The book has climbed to fourth position on book chain Dymock's business best seller list in Australia and New Zealand.
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Marketing without Money is proudly supported by the St.George Institutional and Business Banking.